Noted: The Science of Our Optimism Bias

Reading over this article The Science of Our Optimism Bias and the Life-Cycle of Happiness from Brain Pickings, I was struck by the often repeated idea that we are ‘hard­wired’ for optim­ism, and that this isn’t neces­sar­ily a bad thing. But as part of my disser­ta­tion I was look­ing at the differ­ent ways research­ers have tried to affect the way […]

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Explaining the NHS

Lately, I’ve been work­ing on help­ing our Heart Voices team at the British Heart Foundation develop flow­charts to explain the current state of the NHS, and the changes we’re expect­ing under the new legis­la­tion. We’ve also outlined the health services in Northern Ireland, Scotland and Wales. We want to encour­age heart patients all over the UK […]

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Food for thought

The British Heart Foundation runs a yearly campaign to get chil­dren and people who look after chil­dren to think about and under­stand what they’re eating and how to make the conscious choice to be health­ier. We ran a survey to find out more about how and what chil­dren in the UK eat and drink. One of the […]

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Plain language prescriptions

Brilliant news today that research­ers from the University of Leeds have come up with a new set of instruc­tions for prescrip­tion medi­cines, and a great lesson on how language moves on, too. 50 years ago ‘drowsy’ could well have been a common way of saying you feel sleepy, but who uses it now? It also says some­thing about chan­ging attitudes […]

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Short shorts: Alcohol labelling

This is the first in a new series. Consultations in 200 words or less! This is the options for improv­ing inform­a­tion on the labels of alco­holic drinks to support consumers to make health­ier choices in the UK from the Department of Health. Get your ideas, thoughts and evid­ence in for 9 May 2010, email UKalcohollabelling@dh.gsi.gov.uk. You’re not supposed to […]

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